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Joe Cannon, MS

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Practice What You Teach

By Scott Fishkind Leave a Comment

“Practicing What You Teach”, an obvious “play on words” of the common phrase “Practicing What You Preach”, has two primary meanings to me. On one hand, fitness professionals should “walk the walk” and engage in the activities that they are promoting. It always concerns me when I see people making their living in the fitness […]

Filed Under: Personal Trainer

Your Reputation Matters

By Joe Cannon 4 Comments

I recently had the pleasure of teaching at the AAAI/ISMA fitness conference in Baltimore MD. It was a lot of fun and a time to catch with a lot of people who I have not seen in a long time. While I had a lot of interesting conversations with people while I was in Maryland, […]

Filed Under: Personal Trainer

How To Make Your Fitness Bootcamp Stand Out!

By Georgette Pann Leave a Comment

Update 11/28/20. These days, it seems that there are fitness bootcamps everywhere you look. Even weekly classes in a gym are now being referred to as fitness boot camps because it’s the new trendy buzz word. Because of this, what you do right now to make sure that your bootcamp business does not become lost […]

Filed Under: Personal Trainer

Real Life Personal Trainer Story

By Joe Cannon 6 Comments

You need to read this! I recently got  an email from someone who is a brand new personal trainer. The story she told me was very interesting  and disturbing and I’m reposting it here to help give people insights into what goes on in some health clubs. I am omitting the name of the trainer […]

Filed Under: Personal Trainer Tagged With: Personal Training

Choosing a Personal Trainer The Smart Way

By Bruce kelly Leave a Comment

There are many people that could use the skills and knowledge of a good personal trainer but frequently go about it the wrong way. When you are hiring someone that you are entrusting with your health and well being a little background check and vetting is a good idea, don’t you think? So where to […]

Filed Under: Personal Trainer

Extreme Bodyweight Exercises for Bootcamps!

By Georgette Pann Leave a Comment

Any trainer who has ever operated a fitness bootcamp knows how grueling it can be. Not just from the physically but mentally as well. Creating new exercises, lugging the equipment from place to place, watching each bootcamper to ensure proper form, then packing everything up and doing it all over again at the next bootcamp! […]

Filed Under: Personal Trainer Tagged With: Bodyweight exercises

5 Tips to Boost your Boot Camp Marketing Success

By Georgette Pann Leave a Comment

Successful trainers know that running a thriving fitness bootcamp, while a lot of work, can be very rewarding both financially and personally. You are basically getting paid (oftentimes paid VERY well) to help change people’s lives. Doing what you love to do is a great thing indeed. The problem however is that getting and maintaining […]

Filed Under: Personal Trainer

Top 5 Little-Known Boot Camp Drills

By Georgette Pann Leave a Comment

UPdate 11/28/20. Ahhh, the joys of training a fitness boot camp class… Hearts thumping.  People sweating.  And all of your boot campers giving you those “I hate you looks” as you put them through their workout.  But you just smile because you know your people  are getting the one thing they really want: RESULTS! But, […]

Filed Under: Personal Trainer

What You Learned AFTER Your Personal Training Certification?

By Joe Cannon 11 Comments

It’s a fact:  A fitness cert doesn’t mean we know everything. Passing a personal training certification test only  means that we have passed the minimum requirements needed to be a personal trainer.  Because of this, I want to help you. I want you tell you some of the things I’ve learned over the years – […]

Filed Under: Personal Trainer Tagged With: Certifications, Personal Training

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About

I'm Joe Cannon. I hold an MS in exercise science and a BS in chemistry and biology.

I've been quoted in the New York Times and Daily Beast to name a few. I've even lectured to the NASA community.

I train personal trainers and I'm the author of the first book on rhabdomyolysis (rhabdo) & exercise, a topic I've been teaching about for over 10 years.

Since the 1990s, I've investigated dietary supplements. My supplement reviews can be found at SupplementClarity.com
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My Rhabdo Book

101 Personal Trainer Marketing Secrets

My Personal Trainer Practice Test

How To Become A Personal Trainer

My Personal Training Textbook

My Book: Advanced Personal Training

Secrets to the NASM Test

Fitness Professionals Guide to Muscle Anatatomy and Human Movement

ACE Personal Training Textbook

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Credentials

Joe Cannon, MS has written for several publications including The Journal of Strength and Conditioning, Today's Dietitian, and Prevention. He's been quoted in the New York Times, lectured to NASA and has been a content consultant for Dateline NBC. He's the author of the first book ever published on rhabdomyolysis and exercise. Joe Cannon, has a BS in Chemistry and Biology and a MS in Exercise Science. He is a Certified Strength and Conditioning Specialist (CSCS) and a personal trainer certified by the National Strength and Conditioning Association (NSCA).
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