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Joe Cannon, MS

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5 Marketing Lessons From Planet Fitness

By Joe 6 Comments

If you are a personal trainer, my guess is that whenever someone brings up Planet Fitness, you probably laugh and tell jokes about them. Maybe you even recount a story of someone who set off the “Lunk Alarm.” Well, I’m here to say you should not laugh at Planet Fitness because they are eating the […]

Filed Under: Personal Trainer

4 Liability Insurance Terms Trainers Need To Know

By Joe Leave a Comment

So, you’ve decided you need fitness insurance  as a professional in the fitness industry. As you might already know, the process of applying for coverage and understanding your policy can be confusing. To make your application process a bit easier, let’s break down the points of various terms you may encounter when purchasing personal trainer […]

Filed Under: Personal Trainer

Your Client Is Sick: Do You Train Them?

By Joe Leave a Comment

So you showed up at your clients house to train them and you find the person coughing and sneezing and dribbling snot everywhere. Oh, and they STILL want to workout. Has this ever happened to you? What would you do in this situation? Let me try to give you some advice on what to do […]

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Personal Trainer Insurance 101: Choosing the Right Coverage for You

By Joe Leave a Comment

A lot of people ask me about personal trainer insurance. In fact, it’s one of the most common questions I get. While there are many companies out there that offer trainer liability insurance, not all policies are equal and some important things may be overlooked. Because of this, I reached out to CPH & Associates, […]

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Top 5 Personal Trainer Career Mistakes

By Joe 4 Comments

When most people write about the mistakes that personal trainers make, they focus on exercises. Granted I’ve seen them too (here’s a post about it), but I don’t want to do that here. As a self employed personal trainer since 2002, I instead, I want to focus on career and business mistakes because, in the […]

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Personal Trainers and Nutrition Advice: Yes or No?

By Joe 2 Comments

Let’s talk about personal trainers giving out nutrition advice. Should they do it  – or better yet – are they able/qualified to do it? Should personal trainers create diets for their clients? How about supplements? Should trainers recommend supplements? If yes, which ones? What happens if you make a mistake? Can you be sued? Let’s […]

Filed Under: Personal Trainer

My Book About Rhabdo

By Joe 2 Comments

As many people may know, I’ve been quite vocal about rhabdomyolysis occurring after exercise. I believe it happens far more than many think, to people who should never be getting it. I discuss this medical condition in each class I teach and my personal trainer book – Personal Fitness Training Beyond The Basics was one […]

Filed Under: Personal Trainer

Personal Trainer Business Cards

By Joe Leave a Comment

Business cards are one of the first things  many personal trainers have made for them, especially if they are self employed. Some gyms may even have business cards for their fitness staff as well. But, what do you put on those cards? Can you call yourself anything? Is there anything you shouldn’t put on business […]

Filed Under: Personal Trainer

Certified Trainer But Never Trained Anyone: What To Do

By Joe 4 Comments

It occurred to me that there are probably more than a few certified personal trainers out there with no experience who haven’t yet trained anybody. This actually make sense because we all have to start somewhere, right? As such, it’s possible that some people may be stressing out over what to do during that that […]

Filed Under: Personal Trainer

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About Me

Hi, I'm Joe Cannon, MS, CSCS, NSCA-CPT. I hold an MS in exercise science and a BS in chemistry and biology.

I've been quoted in the New York Times and Daily Beast to name a few. I've even lectured to NASA.

I'm the author of the first book on rhabdomyolysis (rhabdo) & exercise, a topic I've been teaching about for over 10 years.

Since the 1990s, I've investigated dietary supplements. My supplement reviews can be found at SupplementClarity.com
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  • Certifications (25)
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  • Websites (10)

Recent Posts

  • Rhabdo Interview: This Woman Got Rhabdo From Cycling Class
  • PTA Global Personal Trainer Certification Review
  • Are Gyms The Next Target Of Mass Shootings?
  • 8 Signs Your Diet Is Hurting You
  • Personal Training and HIV AIDS

My Book: How To Become A Personal Treainer

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My Book: 101 Personal Trainer Marketing Secrets

My Personal Trainer Practice Test

My Book About Personal Training

My Book About Rhabdo

My Book: Advanced Personal Training

My Book About Supplements

Secrets to the NASM Test

Fitness Professionals Guide to Muscle Anatatomy and Human Movement

ACE Personal Training Manual

NSCA Essentials of Personal Training

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Credentials

Joe Cannon, MS has written for several publications including The Journal of Strength and Conditioning, Today's Dietitian, and Prevention. He's been quoted in the New York Times, lectured to NASA and has been a content consultant for Dateline NBC. He's the author of the first book ever published on rhabdomyolysis and exercise. Joe Cannon, has a BS in Chemistry and Biology and a MS in Exercise Science. He is a Certified Strength and Conditioning Specialist (CSCS) and a personal trainer certified by the National Strength and Conditioning Association (NSCA).
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