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5 Critical Questions To Ask Before Hiring A Personal Trainer

By Joe Cannon 4 Comments

So you want to hire a personal trainer. Great! How to choose a fitness trainer can sometimes be as stressful as looking for one. But it doesn’t have to be.  Since I teach (certify) personal trainers, I have some unique insights into how to pick a good fitness coach. My questions will be different than […]

Filed Under: Personal Trainer

Online Personal Trainer Review

By Joe Cannon 2 Comments

Have you ever wanted to know how to become an online, virtual personal trainer?  You’re not alone. I’ve gotten several questions from personal trainers who’ve wanted to expand their business into online training and so to help you, I sought out several people who are doing virtual training and asked them several questions about their […]

Filed Under: Personal Trainer

Do Gym Trainers Need Personal Trainer Insurance?

By Joe Cannon 2 Comments

As a new year comes upon us, many personal trainers start to think anew about their business and what they can do to make it better. Some consider new exercise equipment to buy while others think about different ways they can get clients (tip: see my trainer marketing book for more on that). One area […]

Filed Under: Personal Trainer

5 Marketing Lessons From Planet Fitness

By Joe Cannon 8 Comments

Update 2/27/20. If you are a personal trainer, my guess is that whenever someone brings up Planet Fitness, you probably laugh and tell jokes about them. Maybe you even recount a story of someone who set off the “Lunk Alarm.” Well, I’m here to say you should not laugh at Planet Fitness because they are […]

Filed Under: Personal Trainer

4 Liability Insurance Terms Trainers Need To Know

By Joe Cannon Leave a Comment

So, you’ve decided you need fitness insurance  as a professional in the fitness industry. As you might already know, the process of applying for coverage and understanding your policy can be confusing. To make your application process a bit easier, let’s break down the points of various terms you may encounter when purchasing personal trainer […]

Filed Under: Personal Trainer

Your Client Is Sick: Do You Train Them?

By Joe Cannon Leave a Comment

So you showed up at your client’s house to train them and you find the person coughing and sneezing and dribbling snot everywhere. Oh, and they STILL want to workout. Has this ever happened to you? What would you do in this situation? Let me try to give you some advice on what to do […]

Filed Under: Personal Trainer

Personal Trainer Insurance 101: Choosing the Right Coverage for You

By Joe Cannon Leave a Comment

A lot of people ask me about personal trainer insurance. In fact, it’s one of the most common questions I get. While there are many companies out there that offer trainer liability insurance, not all policies are equal and some important things may be overlooked. Because of this, I reached out to CPH & Associates, […]

Filed Under: Personal Trainer

Top 5 Personal Trainer Career Mistakes

By Joe Cannon 6 Comments

Update 2/27/20. When most people write about the mistakes that personal trainers make, they focus on exercises. Granted I’ve seen them too (here’s a post about it), but I don’t want to do that here. As a self-employed personal trainer since 2002, I instead, I want to focus on career and business mistakes because, in […]

Filed Under: Personal Trainer

Personal Trainers and Nutrition Advice: Yes or No?

By Joe Cannon 2 Comments

Update 5/12/20. Let’s talk about personal trainers giving out nutrition advice. Should they do it  – or better yet – are they able/qualified to do it? Should personal trainers create diets for their clients? How about supplements? Should trainers recommend supplements? If yes, which ones? What happens if you make a mistake? Can you be […]

Filed Under: Personal Trainer

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About

I'm Joe Cannon. I hold an MS in exercise science and a BS in chemistry and biology.

I've been quoted in the New York Times and Daily Beast to name a few. I've even lectured to the NASA community.

I train personal trainers and I'm the author of the first book on rhabdomyolysis (rhabdo) & exercise, a topic I've been teaching about for over 10 years.

Since the 1990s, I've investigated dietary supplements. My supplement reviews can be found at SupplementClarity.com
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My Rhabdo Book

101 Personal Trainer Marketing Secrets

My Personal Trainer Practice Test

How To Become A Personal Trainer

My Personal Training Textbook

My Book: Advanced Personal Training

Secrets to the NASM Test

Fitness Professionals Guide to Muscle Anatatomy and Human Movement

ACE Personal Training Textbook

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Credentials

Joe Cannon, MS has written for several publications including The Journal of Strength and Conditioning, Today's Dietitian, and Prevention. He's been quoted in the New York Times, lectured to NASA and has been a content consultant for Dateline NBC. He's the author of the first book ever published on rhabdomyolysis and exercise. Joe Cannon, has a BS in Chemistry and Biology and a MS in Exercise Science. He is a Certified Strength and Conditioning Specialist (CSCS) and a personal trainer certified by the National Strength and Conditioning Association (NSCA).
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